Description
We are looking for brilliant, creative personnel to manage and grow the online presence of our web development & IT services brand across platforms such as Facebook, Instagram, TikTok, and LinkedIn. He/She will be responsible for the role involving building awareness of the company’s website development services, generating leads through strategic content planning, and enhancing brand credibility through engaging, value-driven posts.
This position requires someone who understands tech industry trends, can simplify complex IT services into user-friendly content, and execute promotional strategies that attract clients globally.
Responsibilities
1. Social Media & Account Handling
Manage official accounts on Facebook, Instagram, LinkedIn & TikTok.
Maintain a consistent posting schedule with platform-wise content formats.
Build a strong online reputation for the agency through timely communication and responses.
2. Content Creation & Strategy
Develop monthly content calendars focused on services such as- Website Development, UI/UX, E-commerce Development, SEO, Hosting, Branding, Maintenance, Digital Marketing, Web Apps, etc.
Create and publish content like service explainers, client success stories, case studies, portfolio highlights, website tips & trends, engaging reels, carousel posts, tech facts, tutorials & FAQs.
Write persuasive captions and CTAs with a conversion/lead focus.
3. Campaign & Growth Execution
Plan digital campaigns for new service launches, offers, web solutions & seasonal promotions.
Work on strategies to increase brand awareness, followers, reach and lead conversions.
Assist in executing paid ad campaigns (Meta/TikTok/LinkedIn) for lead generation.
4. Portfolio & Brand Showcasing
Create visuals and video showcases of completed web projects and UI designs.
Highlight client testimonials to build trust and position the agency as a credible IT provider.
Post updates on technology trends, frameworks (React, Laravel, Shopify, WordPress, etc.) and innovative web solutions.
5. Analytics, Competitor Tracking & Reporting
Monitor performance metrics & audience behaviour.
Prepare weekly/monthly analytics reports and present improvement strategies.
Stay updated with IT industry trends, competitor campaigns & latest platform updates.
Required Skills
Experience managing social media for IT, digital services, or agency businesses.
Knowledge of Facebook, Instagram, TikTok, LinkedIn best practices & trends.
Strong understanding of website development services and tech terminology.
Ability to convert technical services into simple, appealing content.
Skills in content planning, creative strategy & visual communication.
Basic graphic/video editing skills (Canva mandatory, Adobe Suite is a plus).
Preferred Qualifications
Bachelor’s degree in IT, Marketing, Communication, or related field.
Experience working in a web development/IT service environment.
Knowledge of SEO, PPC, and growth-based content strategies.
Ability to collaborate with developers, designers & the sales team.
Contact and application process
Please submit your CV using the Apply Now button for an easy application process.
